Social Media Stars can get your word out. There are many people that hang on their every word. If Mr Influence likes something and speak about it online all of a sudden there are lots of people re-tweeting the original tweet. Everyone likes to hear what they have to say and repeat it. That is a re-tweet and that is an Influencer. Every business has a client that loves their services. Those are the people that you want to connect with online. They’ll make your job that much easier.